USCAA Signs Partnership with BSN Sports and Wilson Sporting Goods
NORFOLK, VA – The United States Collegiate Athletic Association (USCAA) is proud to announce BSN SPORTS as the official sporting goods supplier in partnership with Wilson Sporting Goods. The five-year partnership, which goes into place on July 1, not only makes Wilson the Official Ball of the Small College National Championships, but it also provides USCAA members a one-stop shop for all their team apparel and equipment needs through BSN.
BSN SPORTS is the largest direct selling manufacturer, marketer and distributor of sporting goods and physical education products to the institutional market in the United States supporting athletes, coaches and administrators from grade school to college and beyond.
“This new partnership elevates the quality of ball for all National Championship tournaments,” states USCAA Executive Director Matt Simms. “And, with the backing of BSN SPORTS, we will have a partner that will improve customer service, deliver the Wilson product on time and at a discount, and provide further incentives to our small college member institutions.”
BJ Bertges, Director of Championships and Development for the USCAA, is also excited about the partnership and what it will offer members. “This partnership not only allows for great pricing on the Wilson balls, but it also provides access to major apparel and equipment brands like Nike and Under Armor at a discount as well as additional incentives when they partner with BSN.”
“The USCAA’s dedication to athletes is remarkable and mirrors our own love for and commitment to collegiate sports,” said Kevin Murphy, General Manager, Team Sports, Wilson. “We look forward to working with the USCAA and further enriching their basketball, volleyball, soccer, baseball and softball programs, while supporting coaches and student-athletes as they pursue their athletic goals.”
“We are excited to partner with the USCAA and Wilson to help provide the very best experiences and product to all 80 of their member institutions, said Todd Northrop, Vice President of the Collegiate Select Division at BSN SPORTS. Our mission is to save coaches, equipment managers and Administrators time off the field and court so they can impact more lives on it. As the only true one stop shop in all of team sports, with over $120 million in product inventory, our work starts today.”
About BSN SPORTS
BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. BSN SPORTS Collegiate Select will partner with the company's key vendors to provide apparel and equipment to colleges and universities across the country. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 2,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.bsnsports.com.
About WILSON
Chicago-based Wilson Sporting Goods Co., a subsidiary of Amer Sports Corporation, is one of the world’s leading manufacturer of high-performance sports equipment, apparel, bags, and accessories. The Company invents, designs and partners to create consumer-driven, best-in-class products that push sports equipment into new territories. Learn more at www.wilson.com.
About the USCAA
The United States Collegiate Athletic Association (USCAA) is a national organization that exists to provide quality athletic competition on a national level. The USCAA focuses specifically on smaller institutions of higher learning and their student-athletes. The association believes that all athletes and programs deserve the same national opportunities as larger institutions. We are the organization that provides those opportunities.